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MarqtAI Tool

AUTOMATED AI MARKET RESEARCH TOOL

MarqtAI automates marketing data collection and analysis, eliminating inaccurate data, expertise limitations, and resource constraints associated with traditional market research.

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WHY ARE WE DIFFERENT?

Our platform is built on data collection and analysis expertise. We use 250 distinct sources to create each report, guaranteeing accuracy and reliability comparable to traditional research methods. Our marketing assistant leverages a vast dataset to deliver precise, dependable advice for turning insights into action.
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Marketing Expertise Built-In

MarqtAI has the knowledge and expertise to collect and analyse data built-in, so you do not need to know or spend time to get it right. 

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Data
Accuracy

At MarqtAI, we ensure data accuracy by creating one report using an average of 250 distinct sources. Our results match those of traditional, primary research methods, as we don't rely on AI model knowledge but collect real insights from the market for each report.

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24/7 Marketing Assistant

Our assistant is trained to act as your assistant, performing analyses and turning insights into action whilst relying on the broad dataset to ensure accurate and reliable advice.

WHO IS MarqtAI FOR?

It would have been pretty awesome to be able to say, "WE SUPPORT EVERYONE", but our main focus groups at the moment are Start-ups, Scale-ups, and Marketing Professionals who would benefit from MarqtAI for the following:.
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Start-
Ups

Problem We Solve: Traditional market research is too coslty and slow, ChatGPT is not accurate enough. How do you move beyond subpar solutions to create you GTM strategies?

Solution We Provide: MarqtAI collects and analyses the data for you, relying on accurate and up to date information. Our chat assistant allows you to interpret and implement easily.

Why It Matters: Start-Ups can now have GTM strategies based on data, fact and expertise, boosting their growth and success.

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Scale-
Ups

Problem We Solve: There is no time for lengthy studies and the team is focused on execution. Getting the right insights to plan for campaigns, content and any other initiative is hard.

Solution We Provide: Use MarqtAI to automate in-depth market research into segments, products, geographies etc. The team works with MarqtAI chat to turn those insights into campaigns and relevant content.

Why It Matters: You can execute faster and based on fact, increasing the output of the team and boosting the results of initiatives, enhancing growth.

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Marketing Professionals

Problem We Solve: You support your company or customer as an expert, and rely on data to maximise the impact of your work. There is no time for long studies, ChatGPT is not reliable enough. 

Solution We Provide: MarqtAI acts as an extension of you, using your inputs to collect data, analyse it and present the findings. Use MarqtAI as an assistant to turn data into pragmatic advice and actions.

Why It Matters: The limitation of a marketing professional is in the time you have and the data you rely on. MarqtAI takes the time and effort out of research, allowing you to maximise your impact.

ACCELERATE WITH MARKETING INSIGHTS

With MarqtAI you no longer need to rely on gutfeel or lengthy studies to make decisions. Validate your decisions instantly.

Empower Your Business with Data-Driven Insights

Gain a deep understanding of your industry, competitors, and customers. MarqtAI provides data-driven insights and market analysis that are essential for informed decision-making and strategic planning.

Reduce Costs and Increase Efficiency

Streamline your market research process with MarqtAI, reducing the costs and time associated with traditional data collection and analysis methods. Gain valuable insights within hours using MarqtAI

Stay Ahead of the Competition

Gain a competitive edge by analysing your competition and understanding their position in the market. Our market research software helps you identify opportunities and threats in the market, allowing you to proactively adjust your strategies and maintain a leading position.

Identify Growth Opportunities

Spot new or emerging trends and uncover growth opportunities within your market. MarqtAI's advanced analytics capabilities enable you to anticipate market shifts and position your organisation to capitalise on them.

HOW IT WORKS: AI MARKET RESEARCH

1

Setup
Your
Parameters

Tell MarqtAI what you want to research by setting your own parameters. This will focus us on research those topics you are interested in.
2

Start
Your
Research

Choose from 20 distinct research areas to get the information that's most relevant to you. With marketing expertise built in, you only have to choose the right topic and get started.
3

Learn,
Adopt,
Accelerate.

MarqtAI will deliver you with detailed market study reports on your chosen area. Work with the AI assistant to turn insights into action, completing marketing tasks on the fly.

EXPLORE: 20 RESEARCH MODULES 

MarqtAI currently offers 20 distinct research areas which each provide the data for an integrated marketing strategy.

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Find out the leading brands in your market, their impact on your particular market, and what you can do to leverage branding to accelerate.

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Branding
Awareness, Image & Loyalty
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Research which competitors are active in your market, get a profile of what those competitors are doing and learn how you should tackle competition in your market.

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Competition
Landscape
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Perform research on market share (depending on availability) and how your organisation can best position itself for success by playing into underutilised markets.

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Competition
Market Share
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Find out how customers talk about their experiences in your market and what you can do to deliver a great customer experience.

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Competition
Experience
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Investigate the general purchase patterns of customers in your market, and find out what affects patterns and how you can use them to your advantage.

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Customer
Purchase Patterns
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Conduct an in-depth analysis to thoroughly understand your market's customers, refine your marketing efforts for precise targeting, and ensure that the customer experience aligns with their expectations.

 



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Customer
Demographic, Psychographic & Behaviours
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Research what the customers in your market report as their key pain points, relevant needs and the challenges they face.

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Customer
Profiling
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Perform a multi-leveled analysis of the segmentation of your potential buyers by looking at buyer profiles, segments, market sizes and more.

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Customer
Segmentation
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Understand the dynamics of digital marketing in your environment by researching aspects such as SEO, social media, emailing, and content marketing.

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Digital Marketing
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Achieve cultural alignment for your geographical expansion by investigating how culture impacts buying behaviour in your geography.

 



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International
Cultural Alignment
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Perform high-level research into a given geography's legal and regulatory aspects to aid expansion decisions (does not replace own due diligence).

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International
Legal & Regulatory
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Discover new opportunities by analysing the workings of your target market and leveraging this knowledge to your advantage when expanding into different geographies.

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International
Market Entry
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Research the impact of pricing in your market and for your products/services, and learn how to use pricing to create a competitive advantage.

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Pricing Strategy
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Conduct comprehensive research on customer sentiment for new and existing product concepts in your market to decisively influence product development.



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Product
Concept
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Perform a deeper analysis to understand what customers report they value and miss in solutions available in your market today.

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Product
Development
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Learn more about the external aspects of a market SWOT analysis by investigating the factors that may impact your organisation.



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Qualitative SWOT
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Find out how you can optimise using retail channels  if you are operating in a market where retail outlets are an essential part of your business.

 

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Retail Optimisation
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Understand how sales channels tend to operate in your market and research how you can perfect your sales approach for maximum impact.

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Sales Channels Optimisation
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Start or optimise your Corporate Social Responsibility (CSR) efforts by seeing how CSR impacts the performance of organisations in your market.


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Sustainability and CRS
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Perform a broad market trend, opportunities and challenges assessment and look at PESTLE macroeconomic influences likely to impact your business.

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Trends, Opportunities & Challenges

INTELLIGENT CHAT ASSISTANT: STREAMLINE YOUR MARKETING TASKS

Work with MarqtAI assistant to turn data into pragmatic actions and accelerate:

  • Create strategic plans
  • Perform keyword analyses
  • Create campaign ideas
  • Generate content
  • Validate decisions

MarqtAI USE CASES

We are certain MarqtAI will fit your use case and if you need some inspiration, here are three examples.

Use Case 1: Creating and Optimising Marketing Strategies

Data is instrumental in creating a reliable, accurate and impactful marketing strategy. However, research takes time and resources to complete, and not every business can research every decision.

MarqtAI automates online research for areas like competitive analysis, brand research, customer segmentation and digital marketing research. We perform this research in a matter of hours and without the need for you or your team to be involved. Using the AI chat, you can turn this data into a solid marketing strategy in no time.

Use Case 2: Data-Driven Product Development

Imagine you are developing a product and want to go through concept testing and assess whether the market is ready for your idea. Doing a single study takes time, let alone doing research for each iteration of your product concept.

MarqtAI empowers you to swiftly explore diverse areas of interest. By defining the parameters, you take the lead in shaping our research efforts. Our thorough online research provides the data you need to validate your decisions, delivered in a detailed report or through a chat. As your product evolves, you have the freedom to conduct as much new research as you like, ensuring your data stays ahead of your development path.

Use Case 3: Enhanced Customer Engagement

Understanding what your customers need, what their behaviours are and how they prefer to buy from you can take surveys and a long time to figure out.

MARQTAI helps here by collecting large amounts of data about your potential customers. Since we use publicly available sources, we are fast in collecting data and are not limited to the amount of data we access. It ensures you get a fast, yet balanced view of your customers. The assistant will allow you to pragmatically put those insights into practice.

Secure Cloud Environment (1)

SECURE CLOUD ENVIRONMENT

We utilise a secure cloud infrastructure, with all user data stored on our own cloud servers. This approach provides robust security against unauthorised access and data breaches.

INTERNAL AI PROCESSING

Our AI services, powered by Azure OpenAI, operate exclusively within our secure cloud. This means that user data does not leave our cloud, maintaining privacy and security throughout the AI service delivery process.

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WHAT CAN MarqtAI DO FOR YOU?

MarqtAI is the first AI based market research platform of its kind. Connect with us today to schedule a demo and uncover how we can drive your mission forward.

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